Today’s topic – What is #SEO?
Put simply, Search Engine Optimization is your brand’s introduction to #searchengines; in a way that helps your potential customers find you online with just a simply query.
Done correctly, it helps you build #visibility, #authenticity and thought leadership other than showcasing your business offerings on your website or blog.
To get started, all you need is a website, #content and an idea of your #targetaudience. Your initial focus should be on creating a user-friendly site with frequency and quality of your content along with building a social presence and an email list.
At first, it might sound daunting; and I won’t lie it IS tiresome. But if you commit yourself with a schedule, for say one post a week, results will be there and over time things will get better and easier as long as the rule of #relevancy is working fine in your favour.